WordPress has thousands of themes to choose from that could potentially be a great fit for your real estate blogsite. We find that there are only a handful of themes that agents choose over and over. They tend to be simple 2 or 3 column themes with blog updates running down the middle/main column and a right or left sidebar. For most real estate agent blogsites this format allows agents to present updates and listings easily.
By using WordPress themes as a starting point the launch of a new blogsite is much more cost efficient. If your brand requires a more unique approach then going the completely custom route is always a possibility. The cost difference between a starting theme and a custom theme can be anywhere between 2x and 10x that of a standard theme but with this comes a strong unique presence.
Usually agents who are getting started with blogging or who just want to get their feet wet with a dynamic content management system , find that themes are good starting points and as their blogsite grows, the blogsite can be upgraded anytime with a more customized design.
If you really want to stand out from the crowd, then a custom theme is definitely the way to go. We can design themes from scratch depending on your needs. Please contact us for a consultation for your particular needs.